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Podcasting: Where the Passion Pays Off

This panel will educate attendees on what it takes for a podcast to succeed, generate revenue, and extend your brand and bond with your listeners.


  • Who should do podcasts
  • How to make money with podcasts
  • Who’s making money?
  • How can it be sold effectively? Effective spots
  • Podcasting as an opportunity for true creativity
  • Without all-night and weekend shifts available, using podcasts to develop young and creative talent

Moderator: Tom Baldrica/ Midwest Communications


  • Chris Peterson/iHeartMedia
  • Rachel Belle/KIRO Seattle
  • Steve Goldstein/Amplifi Media

Location:  Omni, Level 2, Legends A-C